El Paso Electric Becomes First Title Sponsor for SunCycle Bike Share Program
EL PASO, Texas - August 26, 2021– SunCycle is delighted to announce their first title sponsorship with El Paso Electric that will help support its current bike share operation starting in 2021.
With this investment, the SunCycle bike share program will continue to provide a clean energy transportation alternative that also promotes a healthy and active lifestyle.
“The SunCycle bike sharing program mobilizes various incredibly important values for our community that we share at El Paso Electric such as equitable transportation, economic development and community engagement,” said El Paso Electric President and CEO Kelly A. Tomblin. “Our commitment as the inaugural sponsor of this program is an integral extension to our initiative to create awareness and accessibility to cleaner, sustainable forms of transportation that will overall improve the health of the families and community we proudly serve.”
“SunCycle is very excited to have El Paso Electric as SunCycle’s title sponsor” said Raymond Telles, Executive Director of the Camino Real Regional Mobility Authority, the agency that owns and operates the El Paso SunCycle bike share program. “It isn’t lost on us that El Paso Electric started as a transportation company, eventually focusing on power generation that 120 years later now supports our bike share program. We’re looking forward to a long relationship with El Paso Electric powering SunCycle, including our expanding portfolio of electric assist bikes.”
“SunCycle operations is thrilled that El Paso Electric has signed on as the first title sponsor of our program. Through this partnership SunCycle will continue to offer our community a bike share system that provides a clean and reliable transportation and recreation option and we welcome El Paso Electric to the team!” said Cesar Martinez, General Manager of SunCycle.
About the Camino Real Regional Authority:
The Camino Real Regional Mobility Authority (CRRMA) is a transportation agency of the State of Texas. Created in 2007, the CRRMA has provided a range of design, construction, and finance services which have advanced strategically important mobility projects across the Paso del Norte Region including the I-10/Loop 375 Americas Interchange, Border West Expressway, Spur 601, El Paso Streetcar Project, and SunCycle Bike Share Program. The CRRMA can construct, maintain, and operate transportation facilities across jurisdictional lines including in New Mexico and Chihuahua. For more information, visit CRRMA.org.
About El Paso Electric:
El Paso Electric is a regional electric utility providing generation, transmission, and distribution service to approximately 444,300 retail and wholesale customers in a 10,000-square mile area of the Rio Grande valley in West Texas and Southern New Mexico.
About BCycle LLC:
Headquartered in Waterloo, WI, BCycle LLC develops and delivers best-in-class bike share systems and is committed to providing an environmentally sustainable transportation alternative for cities. BCycle believes that bike share is the bicycle’s role in public transit and is on a mission to change the world by getting more people on bikes. BCycle, a fully owned subsidiary of Trek Bicycle, partners with organizations across the country to deliver community-based bike share. For more information, visit bcycle.com.